Resume of Steve Bowman
Education
Harvard University, Cambridge, Mass.; B.A. Cum Laude.
(1972) Majored in Music and Visual Composition
Postgraduate
courses:
Internet marketing, marketing, financial analysis, accounting, commercial
real estate and syndication, business law, negotiation, and entrepreneurship.
CCIM Designation: Earned this elite designation in
1984—the highest awarded for education and experience in commercial-investment
real estate.
Writing, Speaking, Teaching, and Consulting
Business Writing: For agencies and corporate clients, design and write marketing
materials, proposals, reports, and website copy. Published articles
in national business magazines. Wrote and published two books. Consult
to the Communications Program at The Wharton School.
Public Speaking
and Presentation Coaching: Extensive experience making presentations
and speeches of all kinds for 30 years. Designed and taught public
speaking courses at The Wharton School, coached student teams preparing
to pitch business plans to investors, and contributed to the teaching
of communications in courses on entrepreneurial management. Teach
and coach presentation skills to corporate clients, including the
major pharmaceutical companies and major corporations such as Coca
Cola and JP Morgan Chase. Developed special method for coaching
entrepreneurs to pitch for venture funding.
Corporate
Writing and Research:
Designed and wrote business communications for Prudential Real Estate.
- Created
a research report and plan for increasing market share of second-home
brokers.
- Wrote a strategic plan for
implementing Buyer Representation in the entire Affiliate network;
- Developed ad copy and promotional
materials for national real estate marketing program.
Consulting:
Consult to writing clients to improve
communications strategies. Management consultant to all commercial
affiliates in Prudential's Mid-Atlantic Region. Helped with strategic
planning, profitability, marketing, training, and sales-associate
productivity.
Training: Extensive experience training and
teaching in a wide range of mediums. Recent examples:
- Design
and deliver courses on public speaking and business writing at
The Wharton School.
- Designed and wrote the Action
Track system, a radical innovation in branch-office training that
became the core of Prudential Real Estate Affiliate's commercial/
investment training program.
- Helped design and implement
the national commercial training system for Prudential Real Estate.
Marketing, Negotiation, and
Long-Cycle Sales
Created National
Real Estate Marketing Program: Designed and implemented full marketing program for Prudential
Real Estate's second-home brokers—a first for the industry.
Result was increased revenues for this group that pays $3,000,000
in royalties, and an increase in franchise sales.
Real Estate
Syndication:
Formed and operated NASD Broker-Dealer to market real estate securities.
Structured syndications to maximize investment and tax advantages,
and marketed partnership shares. Analyzed and selected real estate
securities from national firms to sell to local investors. Responsible
for compliance with all NASD and SEC Federal securities regulations.
Marketing
Commercial Real Estate: Designed
and implemented unique programs to market office buildings, apartment
properties, retail centers, and leasehold interests. Pioneered creative
uses of options, leases, mortgages, sales contracts, and tax-free
exchanges to improve customers' overall financial position.
Commercial
Transaction Highlights
- Brokered the sale of $5,500,000
mortgage to raise cash for ailing REIT;
- Covertly assembled and acquired
block of 13 downtown buildings for national developer;
- For developer suffering from
property management problems, brokered $5,000,000 cross-country
exchange of downtown mixed-use complex for apartment development
project in Reno, NV.
Marketing
of Businesses:
Analyzed, appraised, negotiated, and sold operating businesses.
Computers and Internet
Used computers
and electronic communication since 1977 to increase the efficiency
and reach of my work. First online in 1983. Built first website
in 1996. Keep up-to-date with e-business developments.
Leadership
Chairman of
the Board, Rainbow Mountain School: Led volunteers and staff in a successful effort to conquer financial
crisis. Introduced new management policies, financial controls,
business plan, and marketing program. The school recovered and is
now thriving. (1985-1988)
President,
Asheville Exchange Marketing Association: Founded and led regional association to foster cooperation
among investment brokers, and to improve the quality of brokerage
service. (1986-1987)
Founder and
President, Asheville Coalition for a Better Downtown: Created umbrella group to encourage
feuding business and government organizations to work together for
downtown revitalization. (1984-1986)
Career Chronology
BizClarity
Consulting, Media, PA (1993 to present)
Freelance business writer, communications consultant, presentations
writer and coach, meeting designer.
Also helped launch my wife’s career by helping her
raise $500,000 in advance money and writing two books for major
publishers (now translated into 14 languages). Created marketing
program including an effective Internet presence—and tutored
her in public speaking. She is now recognized as a leading expert
in her field, lectures internationally, and regularly appears on
national TV.
The Wharton
School, Philadelphia, PA (1998 to 2003)
Taught at all levels for the Communications Department
public speaking and business writing.
The Prudential
Real Estate Affiliates,
Berwyn, PA. (1988-1992)
Research and Development of new marketing programs and
special projects.
Trainer and Management Consultant for commercial/investment
affiliates.
Commercial
Broker, Asheville, N.C. (1981-1988)
Negotiated and sold real estate investments, businesses, and financial
interests.
President,
Beverly-Hanks Securities, Asheville, NC (1982-1985)
Created this NASD Broker-Dealer to market real estate syndications
developed by parent company, and to broker real estate securities
offered by national syndicators.
Century21
Blue Ridge Realty,
Waynesville, NC (1979-1981)
Responsible for complete operation of full-service real estate
brokerage company.
Western Carolina
Management Services, Asheville, NC (1978-1979)
Management Consultant to 30 independent business owners.
Wachovia Bank, Asheville, NC (1976-1978)
Check Collections Manager, supervising 20 employees to prepare
checks for mainframe input.
Fenn School, Concord, Mass. (1974-1976)
Teacher of math and science at this prestigious prep school. Designed
all courses.
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